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Fujitsu announces new UHF RFID Fashion tag “mini” for fashion apparel and accessories to provide authenticity and reduce return fraud

2017-01-10 | Return

Fujitsu Frontech North America Inc a leader in innovative technology and front-end solutions has announced today that it has developed their smallest UHF RFID tag for high fashion apparel, garments and accessories. The WT-A433L washable UHF RFID tag is 33% smaller than its predecessor, the WT-A522L Fashion tag UHF RFID tag with improved washing durability. The new Fujitsu Fashion tag mini is virtually undetectable when installed in the sheerest of garments and provides positive identification of an item even if the sales tags have been removed. Fujitsu will be showing the WT-A433L as well as its entire family of washable RFID tags at the National Retail Federation Convention and Expo on January 15-17, 2017, at the Jacob K. Javits Convention Center in New York City in booth #3905.

“Fraud and counterfeiting in high fashion apparel are on the rise. Attaching the Fujitsu Fashion tag mini in high-value garments and accessories can provide positive confirmation of an item’s authenticity and also help reduce incidents of fraud”, said Randy Fox, Vice President of Sales and Marketing, Fujitsu Frontech North America Inc. “Fashion garment designers and manufacturers will benefit from its small, almost imperceptible design.”

Unlike most garment RFID tags, this new WT-A433L Fashion tag mini is made from transparent materials and is virtually invisible when sewn into clothing or accessories. From fine silks and lace to sheer gowns, the new Fashion tag mini offers fashion designers and retailers protection against counterfeiting and fraud. Measuring only 37mm x 10mm x 0.3 mm, the mini Fashion tag can easily be sewn into hems, seams, or under manufacturers’ labels and is home-wash, dry-clean, and ironing safe. The new Fashion tag mini is designed for permanent installation into high-value fashion apparel, suits, formal wear, even tee shirts and accessories. Fujitsu is expecting production availability for the new Fashion tag will be in the second quarter of 2017.


Source:http://www.fujitsu.com/us/semiconductors/